April 24, 2024
Sleeping Bag Market

Sleeping Bags are Fuelling Outdoor Activities through Lightweight and Compact Design

The sleeping bag market is increasingly embracing lightweight and compact design trends to cater to the growing outdoor activities. Sleeping bags have evolved from heavy quilts to innovative bags integrated with down or synthetic insulation that provide comfort in varied weather conditions. As backpackers, campers and hikers focus on carrying less weight on journeys, sleeping bags are optimizing fill power and gauge to achieve maxium insulation with minimum packed size and mass.

Sleeping bags use down or synthetic materials like polarguard and climalite which retain insulating abilities even when compressed. Down sleeping bags are considered premium offerings due to extremely high fill power and compressibility though very expensive. Synthetic alternatives are affordable and maintain insulation effectiveness when wet. Mummy shape design tapers legs for reducing heat loss and draft. Various temperature ratings allow selecting appropriate bag based on weather. Features like reinforced pads, hoods, and draft tubes further enhance comfort and versatility.

The Global Sleeping Bag Market Size Is Estimated To Be Valued At US$ 1.64 Bn In 2024 And Is Expected To Exhibit A CAGR Of 7.9% Over The Forecast Period 2024-2031.

Key Takeaways

Key players operating in the sleeping bag market are The Coleman Company Inc., Johnson Outdoors Inc., Oase Outdoors Aps, AMG Group, VF Corporation, Kelty, Marmot, Mountain Equipment, NEMO Equipment Inc., Sierra Designs, Snugpak Ltd., Blackpine Sports, Hyke & Byke LLC, Exxel Outdoors LLC, ALPS Mountaineering, Naturehike, Teton Sports, MalloMe, Western Mountaineering, and Mountain Hardwear.

The growing popularity of outdoor recreational activities along with the rising inclination towards adventure travelling is fueling the demand for sleeping bags across various regions. Furthermore, increasing consumer awareness about the importance of outdoors equipment is also propelling the growth of the sleeping bag market.

Leading manufacturers are focusing on expanding their geographical footprint in emerging markets to tap the increasing consumer base. Players are diversifying their product portfolios to cater to varied outdoor applications and weather conditions.

Market Key Trends

Lightweight design with advanced insulation materials is a key trend gaining significance in the sleeping bag market. Manufacturers are focusing on minimizing weight and size without compromising on comfort and insulation abilities. Integrating ultralight but extremely insulating goose down or hydrophobic synthetic fiber insulation into mummy bags is driving innovation. Compressible bags under 3 pounds suitable even for multi-day trips are gaining demand in the backpacking and trekking categories.

Porter’s Analysis

Threat Of New Entrants: Low capital requirements and existing knowledge of outdoor equipment suppliers may encourage some new firms to enter the sleeping bag market. However, established brands have strong consumer recognition and supplier relationships that create barriers.

Bargaining Power Of Buyers: Individual buyers have relatively low bargaining power as sleeping bags are a necessity for camping activities. However, large outdoor retailers can negotiate lower prices from suppliers due to order volumes.

Bargaining Power Of Suppliers: A few main fabric suppliers dominate the market, giving them some power to influence prices. However, barriers to switching fabrics are low, limiting their power.

Threat Of New Substitutes: No direct substitutes exist for sleeping bags. However, developments in camping equipment like lightweight tents and bivvy sacks reduce demand.

Competitive Rivalry: The market is mature and concentration is high among top brands. Differentiation occurs through innovative designs, features, and promotional activities. Price competition is moderate.

Geographical Regions: North America accounts for the largest share globally due to the strong participation in outdoor recreational activities. Europe is the second largest market led by countries such as Germany, France, and the UK. Asia Pacific is the fastest growing region with increasing popularity of camping and trekking in countries like China, India, and Japan.

Fastest Growing Region: Asia Pacific is projected to be the fastest growing market for sleeping bags during the forecast period. Rising outdoor tourism across countries and growing popularity of camping and trekking are driving demand. Increasing disposable incomes are also enabling more consumers to participate in such activities and purchase necessary gear.

What are the key data covered in this Sleeping Bag Market report?

:- Market CAGR throughout the predicted period

:- Comprehensive information on the aspects that will drive the Sleeping Bag Market’s growth between 2024 and 2031.

:- Accurate calculation of the size of the Sleeping Bag Market and its contribution to the market, with emphasis on the parent market

:- Realistic forecasts of future trends and changes in consumer behavior

:- Sleeping Bag Market Industry Growth in North America, APAC, Europe, South America, the Middle East, and Africa

:- A complete examination of the market’s competitive landscape, as well as extensive information on vendors

:- Detailed examination of the factors that will impede the expansion of Sleeping Bag Market vendors


Q.1 What are the main factors influencing the Sleeping Bag market?
Q.2 Which companies are the major sources in this industry?
Q.3 What are the market’s opportunities, risks, and general structure?
Q.4 Which of the top Sleeping Bag Market companies compare in terms of sales, revenue, and prices?
Q.5 Which businesses serve as the Sleeping Bag market’s distributors, traders, and dealers?
Q.6 How are market types and applications and deals, revenue, and value explored?
Q.7 What does a business area’s assessment of agreements, income, and value implicate?


  1. Source: CoherentMI, Public sources, Desk research
  2. We have leveraged AI tools to mine information and compile it