June 16, 2024
India Quick E-Commerce Market

The Booming Quick E-commerce Market is Trending Through Hyperlocal Delivery in India

The quick e-commerce market in India involves purchase and delivery of goods and services through mobile applications and websites within a short span of time, usually within 60 minutes. Customers can order products ranging from groceries, medicines, snacks and daily essentials through these applications. Major advantages of quick commerce include convenience, affordable prices and contactless delivery during the COVID-19 pandemic. With increasing internet penetration and busy lifestyles, there is a growing need for instant shopping and delivery solutions among urban consumers in India.

The Global Quick E-commerce Market Size in India is estimated to be valued at US$ 652 Mn in 2024 and is expected to exhibit a CAGR of 63% over the forecast period 2024-2031.

Key Takeaways

Key Players: Key players operating in the India Quick E-commerce are Blinkit, Swiggy Instamart, Zepto, Dunzo, BigBasket, Amazon Quick Commerce, Tata Neu Super App, JioMart, Flipkart Quick, Grofers.

Blinkit, Swiggy Instamart and Zepto have emerged as the leading players with their hyperlocal delivery model in 10-30 minutes.

Growing Demand: Changing shopping patterns and busy lifestyles are fueling the demand for quick commerce in metropolitan cities. The market is expected to grow multi-fold with expanding customer base.

Global Expansion: Major players are expanding globally starting from tier 1 cities with focus on various international markets like UAE, UK, US and others to tap international opportunities.

Market Key Trends

One of the major trends in the India quick e-commerce market is hyperlocal delivery. Major players are focusing on hyperlocal warehouses located within small geographical areas to enable delivery of products within 10-30 minutes. This helps meet the growing customer demand for immediate delivery. Establishment of many small-scale fulfillment centres located near residential clusters is driving the hyperlocal delivery trend in the quick commerce market.

Porter’s Analysis

Threat Of New Entrants: Low capital requirements for e-commerce business model poses threat of new players entering market.

Bargaining Power Of Buyers: Buyers have high bargaining power due to availability of substitutes and ease of switching.

Bargaining Power Of Suppliers: Suppliers have low bargaining power as e-commerce firms can switch between suppliers and source products from multiple suppliers.

Threat Of New Substitutes: Threat of new digital services like hyperlocal delivery and discoverability platforms.

Competitive Rivalry: Intense competition between players to acquire market share leading to lowering of delivery times and costs.

Geographical Regions

The Indian quick e-commerce market in terms of value is highly concentrated in metros like Delhi, Mumbai, Bengaluru,Chennai and Hyderabad. Tier 1 cities account for over 60% of market value due to higher disposable income and adoption of online shopping.

The western region of India encompassing states like Gujarat and Maharashtra is witnessing the fastest growth in quick e-commerce. This is due to growing internet and smartphone penetration along with increasing young working population willing to adopt convenience platforms for daily needs. Cities like Ahmedabad, Pune and Surat will be major drivers of growth in coming years.

What Are The Key Data Covered In This India Quick E-Commerce Market Report?

:- Market CAGR throughout the predicted period

:- Comprehensive information on the aspects that will drive the India Quick E-Commerce’s growth between 2024 and 2031.

:- Accurate calculation of the size of the India Quick E-Commerce and its contribution to the market, with emphasis on the parent market

:- Realistic forecasts of future trends and changes in consumer behaviour

:- India Quick E-Commerce Industry Growth in North America, APAC, Europe, South America, the Middle East, and Africa

:- A complete examination of the market’s competitive landscape, as well as extensive information on vendors

:- Detailed examination of the factors that will impede the expansion of India Quick E-Commerce vendors


Q.1 What are the main factors influencing the India Quick E-Commerce?

Q.2 Which companies are the major sources in this industry?

Q.3 What are the market’s opportunities, risks, and general structure?

Q.4 Which of the top India Quick E-Commerce companies compare in terms of sales, revenue, and prices?

Q.5 Which businesses serve as the India Quick E-Commerce’s distributors, traders, and dealers?

Q.6 How are market types and applications and deals, revenue, and value explored?

Q.7 What does a business area’s assessment of agreements, income, and value implicate?

1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it