February 25, 2024
India Content Delivery Network Market

The Rapidly Growing E-Commerce Sector In India Is Driving The Content Delivery Network Market

The content delivery network (CDN) market facilitates efficient and cost-effective delivery of web content such as video streaming, online software updates, and web/mobile applications across diverse geographic locations in India. CDNs employ edge servers located closer to the end-users to provide robust and faster delivery of dynamic and static content. They help in accelerating content delivery, reducing bandwidth costs, improving site performance, and enhancing cyber security. The globalization of business and unprecedented growth of internet and mobile users have fueled the demand for CDNs capable of delivering content reliably and securely to users worldwide from a variety of devices. The rising popularity of online video streaming, social media, and digital transformation of businesses are positively influencing the India CDN market size. Technological innovations in 5G networking, edge computing, and artificial intelligence are further driving the adoption of advanced CDN solutions.

The global India Content Delivery Network Market is estimated to be valued at US$ 3829.99 Bn in 2023 and is expected to exhibit a CAGR of 7.3% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market key trends:

One of the key trends in the India CDN market is the integration of edge computing and artificial intelligence capabilities. Edge CDNs leverage edge nodes with integrated AI/ML models to optimize content delivery based on real-time traffic patterns and user behavior. They can apply technologies like predictive caching, deep link insertion, and dynamic content optimization to enhance the QoE. Another significant trend is the rising deployment of CDN as a service. Vendors offer scalable, pay-as-you-go CDN services enabling enterprises to avoid upfront infrastructure costs and benefit from agile, elastic delivery based on actual usage patterns. They are gaining traction especially among small and medium businesses with limited IT budgets. Security capabilities are also being embedded within CDNs to curb cyber threats such as DDoS attacks that disrupt online services. Advanced authentication, filtering, and traffic inspection technologies offer robust security.

Porter’s Analysis

Threat of new entrants: The threat of new entrants in the India content delivery network market is medium as it requires high initial capital investment and technological expertise to establish the infrastructure.

Bargaining power of buyers: The bargaining power of buyers is medium as there are many established players in the market providing similar services.

Bargaining power of suppliers: The bargaining power of suppliers is low as the industry requires generic components which are easily available.

Threat of new substitutes: The threat of new substitutes is low as there are limited alternatives available compared to the advantages of CDN.

Competitive rivalry: The competitive rivalry is high among the existing players due to the presence of major global players and new technological innovations.

Key Takeaways

The Global India Content Delivery Network Market Demand is expected to witness high growth. The global India Content Delivery Network Market is estimated to be valued at US$ 3829.99 Bn in 2023 and is expected to exhibit a CAGR of 7.3% over the forecast period 2023 to 2030.

Regional analysis comprised: The India CDN market dominates the South Asia region due to high internet penetration and growth of digital businesses. Key cities like Mumbai, Delhi, and Bengaluru are projected to be the fastest growing markets.

Key players operating in the India CDN market are Akamai Technologies, CDNetworks, Tata Communications, Limelight Networks and Stratix Corporation. The Indian Government’s Digital India initiative has generated high demand for web and video streaming services which has benefited the growth of CDN providers.

*Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it