by Diapers have become an essential item for baby care. They absorb urine and stool effectively and keep the baby dry and comfortable. Technological advancements have led to introduction of organic and eco-friendly diapers which are made from natural materials like bamboo and cotton instead of petrochemicals.
The global diaper market is estimated to be valued at US$ 93.4 Bn in 2023 and is expected to exhibit a CAGR of 9.0% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.
Market key trends:
Organic diapers are gentle on baby’s delicate skin as they are free from chemicals, dyes, fragrances and other toxic components commonly found in regular diapers. They are suitable for babies with sensitive skin conditions. According to recent survey, over 70% of millennial mothers are actively seeking organic options for their babies’ care products including diapers. Leading diaper manufacturers are focusing on developing organic diaper ranges made from natural materials like bamboo and cotton to cater to growing demand. Premium pricing of organic diapers compared to regular ones remains a major challenge for market players but increasing popularity is making them affordable over time.
Segment Analysis
The global diaper market is dominated by the adult diaper segment. With the increasing elderly population worldwide suffering from incontinence issues, the demand for adult diapers has been rising at a significant pace. These diapers provide more absorbency and comfort levels compared to baby diapers owing to the physical needs of elderly consumers. As a result, the adult diaper segment accounted for around 65-70% market share in 2023.
Key Takeaways
The Global Diaper Market Demand is expected to witness high growth over the forecast period of 2023 to 2030 supported by increasing birth rates in developing nations and the growing elderly population worldwide suffering from incontinence. The global Diaper Market is estimated to be valued at US$ 93.4 Bn in 2023 and is expected to exhibit a CAGR of 9.0% over the forecast period 2023 to 2030.
Regional analysis:
Asia Pacific region currently dominates the global diaper market with around 35-40% share and is expected to witness the fastest growth during the forecast period. Emerging countries like India, China, and Indonesia have large populations and growing disposable incomes supporting higher consumption of diapers in the region. The North American and Europe markets are mature but stable with steady demand from both baby and adult populations.
Key players:
Key players operating in the diaper market are Svenska Cellulosa AB, DSG International Ltd., First Quality Enterprises, Inc., Kimberly-Clark Corporation, Abena A/S, Attends Healthcare Products, Inc., Unicharm Corporation, Kao Corporation, Ontex Group, Chiaus (Fujian) Industrial Development Co Ltd and others. These companies are focusing on expanding their product ranges, enhancing absorbency levels, and making diapers thinner through continuous research and development. Partnerships and mergers and acquisitions remain top strategies of key market participants to strengthen their geographical presence.
Note:
1. Source: Coherent Market Insights, Public sources, Desk research
2. We have leveraged AI tools to mine information and compile it
